Vincent Li
02 — Research & Experience

Past research & working experience.

A record of completed studies, research assistantships, and academic service across the University of Edinburgh, the BPS, and earlier institutions.

Research projects

Completed projects.

2025 — 26

How capitalisation affects sarcasm comprehension in online communication

Dissertation (Grade: 85) · Supervised by Prof. Martin Corley

Independent dissertation on whether capitalisation helps sarcasm comprehension. Designed and implemented an online experiment using PCIbex (JavaScript), collected 113 participants; analysis suggests capitalisation functions as a pragmatic salience marker rather than a sarcasm-specific cue.

- Talk presented at BPS Scotland Undergraduate Conference 2026 at the University of Strathclyde Glasgow, United Kingdom

- Poster presented at Architectures and Mechanisms for Language Processing (AMLaP) 2026 at Saarland University, Germany

PRESENTED
2025

Motivation vs. personality: what drives belonging for international students?

Supported by Dr. Faith Dillon-Lee · University of Edinburgh

Investigated how motivation to engage and personality (e.g. extraversion) shape international students' sense of belonging, using a Qualtrics survey and mixed methods (thematic analysis + mediation analysis). Findings suggest extraversion, not motivation, significantly predicts belongingness.

- Presented at The EAP Student: Identity, Community, and Belonging Conference, Edinburgh.

Presented
2024 — 25

Direct vs. indirect quotation in written sarcasm comprehension

With Joshua Hew · Supervised by Prof. Martin Corley

Pre-registered self-paced reading study (PCIbex) on whether sarcasm is easier to recover from direct than reported speech. Designed and implemented an online experiment using PCIbex (JavaScript), created stimuli, prepared materials, analysed data, with write-up in plan.

- Initial results suggest readers comprehend sarcasm faster in direct quotations, though the effect is not statistically significant.

COMPLETED
2022 — 23

Real-life café vs. virtual café noise effects on creative work performance

Funded by ESRA (£100)

Compared creative-work performance between participants working in actual coffee shops or libraries and participants listening to virtual café / library white noise. Designed and implemented the study independently using Qualtrics and the Remote Associates Test; analysed data from 30 participants. Real-environment groups achieved significantly higher creative scores than virtual-noise groups.

- Presented as a poster at the ESRA Annual Conference.

Presented
Research assistantships

Lab experiences.

2024

Research Assistant at HollyMartin Lab

Dr. Naomi Nota & Prof. Martin Pickering · University of Edinburgh

Supported an ESRC-funded multi-site project (with the University of Nottingham) on prediction in language comprehension under cognitive load, etc. Recruited Edinburgh participants, ran in-person eye-tracking experiments, and managed participant data.

- Contribution is acknowledged in the preprint at doi.org/10.31234/osf.io/qphfc_v1.

Completed
2023 — 24

Research Assistant at Neurodiversity & Mental Health Lab

Dr. Aja Murray · University of Edinburgh

Supported a collaborative project (Edinburgh / KCL / LSE) on psychological correlates of online risk and resilience in late adolescence and early adulthood. Completed ethics applications, recruited participants and collected data via SONA.

Completed
2023

Summer Research Intern at Overcome (NGO)

London (Remote)

Conducted a four-person narrative synthesis of internet-based interventions for PMS using PubMed and Embase. Co-managed reference lists, organised papers, and contributed to the manuscript.

Completed
2021

Research Assistant at Key Laboratory of Modern Teaching Technology of Ministry of Education

Dr. Yadan Li & Prof. Yilong Yang · Shaanxi Normal University

Project on cognitive and neural mechanisms of creativity in bilinguals. Recruited and scheduled participants, trained new undergraduate research assistants, led the team through experimental procedures, and produced project documentation.

Completed
Other work

Service & outreach.

2024 — 26

BPS Student Ambassador

British Psychological Society, UK (remote)

Represented student membership across UK psychology programmes; supported students' enquiries and held relevant events.

Completed
2024

BALEAP Student Ambassador

British Association of Lecturers in English for Academic Purposes

Student ambassador for BALEAP's student-facing initiatives. Helped to run the conference while not presenting.

Completed
2024

Volunteer Organiser at AMLaP 2024

Architectures and Mechanisms for Language Processing, Edinburgh

On-site organising volunteer for the international psycholinguistics conference.

Completed
2023 — 26

Undergraduate Psychology Programme Representative

University of Edinburgh · Years 2 – 4

Represented psychology students across multiple cohorts by collecting student feedback, referring it to supervisors, directing students to the correct contacts, and organising events to address student concerns.

Completed
2023 — 24

Student Advisor for Curriculum Transformation

Open Learning Centre · University of Edinburgh

Collaborated with the Open Learning Centre on their international foundation programme’s curriculum transformation.

- This work contributed to the EAP Student conference presentation and the BALEAP student ambassador role.

Completed
2024 — 25

Volunteer Journal Writer at EUPM

Edinburgh University Psychology Magazine

Writing popular-science psychology articles for a general student audience.

Completed
2021 — 25

Media Content Writer & Manager at CPSA

Chinese Psychology Students Association, Edinburgh

Wrote and managed bilingual content across the association's media channels.

Completed
2021 — 22

Intern Writer of Psychology Related Contents

KnowYourself, China (remote)

Researched and wrote for KnowYourself, China's largest psychology popular-science account across WeChat, Zhihu, and Toutiao (100,000+ reads per post), including contributions to Yuexiaotu, its research-summary platform.

Completed
2020

Teaching Assistant, Oral English

Xi'an International Studies University, China
Completed